The Anatomy of a Sticky Customer Experience

In the digital world, options are endless -- and attention is usually fleeting. Learn how savvy businesses get people to choose them over and over.


Did you know that the average American spends more than 11 hours a day with an electronic gadget?

With the rapid proliferation of content, channels, and devices, marketing is no longer about catching someone’s eye a few times. It’s about earning people’s time -- day in and day out.

A few things you'll learn from this eBook:

  • What modern consumers expect from businesses
  • The role of content, community, and data in CX
  • How leading businesses use CX to earn loyalty